Adrián Rivera Ferrán
Queens,NY
Summary
- Adept Video Producer offering 6 years of expertise in overseeing all aspects of video production. Focused on providing innovative work consistent with the established vision and within budget. Deadline-oriented with exceptional time-management techniques. Professional in supervising staff and networking with industry leaders.
- Conceptualized and directed social media-first video and photoshoots for the leading açaí franchise from Puerto Rico. During this 21 month period, the company saw growth from 14K Instagram followers to 21K, representing a 51% growth rate for that period. Total locations also grew from 15 to 35 total for that period.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Freelance Video Producer
Drahus
07.2020 - Current
- Coordinated with clients to define project specifications, vision, scope and budget.
- Developed ideas, produced and edited vast types of projects for various media and platforms.
- Monitored industry trends to stay informed of innovative technology, production equipment and editing software.
- Developed web profile videos for client websites and local business commercials for broadcast on cable networks.
- Scheduled shoots and set up filming by communicating with talent and crew.
- Shot videos for brands such as: Coors Light, Blue Moon, Malta India and Açaí Express.
Content Creator
Adworks Corp
01.2021 - 03.2022
- Crafted dynamic content marketing pieces for 16 different accounts to drive consumer awareness of brands.
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
- Some clients include Magnum Ice Cream, Nestlé Chocolate Brands (Crunch, KitKat, Butterfinger), Puerto Rico Open (PGA), Sobao by Los Cidrines, Hospital Auxilio Mutuo, among others.
- Produced original, creative content for promotional advertisements and marketing materials
Production Coordinator
Skyline Content
12.2018 - 10.2020
- Formed part of founding team of this production company, under which we produced music videos for high-level talent such as Bad Bunny, Myke Towers and Rauw Alejandro
- Liaised with production manager, suppliers and vendors to support production needs.
- Collaborated with production team to support effective resource allocation.
- Managed coordination calls with 20 - 50 crew members and talent per project.
Photojournalist
Pulso Estudiantil
01.2017 - 01.2019
- First official photojournalist of the University of Puerto Rico's student-run newspaper.
- Covered important political events, such as massive protests that led to the Governor's resignation, and the 2017 UPR student strike that took place over several months.
- Shot and delivered average of 5 news stories per week, including photos and videos.
Education
Bachelor of Arts - Communication, General
Universidad Del Sagrado Corazón
San Juan05.2021
Skills
- Industry Trends Tracking
- Data Analysis
- Promotional Campaigns
- Video Streaming
- Identifying Client Goals
- Production Planning
- Multimedia Development
- Digital File Management
- Adobe After Effects
- Color Correction
- Apple Final Cut Pro X
- Budget Development
Certification
- Certified Steadicam Operator, Steadicam Operators Association - 2021
Languages
Spanish
Native language
English
Proficient
C2
Timeline
Content Creator
Adworks Corp
01.2021 - 03.2022
Freelance Video Producer
Drahus
07.2020 - Current
Production Coordinator
Skyline Content
12.2018 - 10.2020
Photojournalist
Pulso Estudiantil
01.2017 - 01.2019
Bachelor of Arts - Communication, General
Universidad Del Sagrado Corazón
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