ALEJANDRO RIVERO
Jupiter
Summary
Proven enterprise sales professional with a track record of driving revenue growth and market penetration in the healthcare industry. Skilled in expanding testing territories, implementing innovative agreements, and establishing long-term partnerships with renowned institutions. A strategic leader with a strong focus on customer satisfaction and delivering tangible value to organizations. Experience in training and mentoring sales teams, executing comprehensive training modules, and achieving sales targets. Demonstrated expertise in managing end-to-end sales processes, collaborating with Integrated Delivery Networks (IDNs), and successfully procuring medical devices for hospitals.
Overview
10
10
years of professional experience
Work History
International Sales Director
GeneDX
03.2024 - Current
- Led a high-performing sales team, providing coaching and mentoring to achieve ambitious targets.
- Managed sales team of 10 employees.
- Developed and executed sales plans for consistent growth in revenue and profitability.
- Expanded market share by identifying new business opportunities and cultivating partnerships with key stakeholders.
- Maximized revenue potential by analyzing trends, competitors, and industry developments to capitalize on emerging opportunities.
- Oversaw the development of compelling sales presentations that effectively communicated the value proposition to potential clients, leading to increased conversions.
Regional Account Executive
GeneDx
11.2022 - Current
- Awarded Rep of the Year for 2023
- Successfully grew the revenue of the Miami territory by 323%
- Spearheaded the implementation of a groundbreaking Lab Service Agreement (LSA) at the University of Miami, resulting in a substantial increase in business volume and strengthened partnerships
- Orchestrated the rapid expansion of NICU testing capabilities at Holtz Hospital, bolstering the hospital's diagnostic capabilities and contributing to improved patient outcomes
- Currently leading the strategic efforts to establish an LSA at Mount Sinai Hospital, a pivotal initiative expected to drive significant growth and establish long-term partnerships within the NICU department
- Successfully orchestrated the transition of Nicklaus Children's Hospital, Kidz Medical, and We Mind Institute from NGS panel testing to Xome testing, significantly enhancing the accuracy and efficiency of diagnostic procedures and delivering tangible value to the institutions.
Sales Executive-Florida
East ExosomeDx-Bio Techne
11.2020 - 10.2022
- Implemented testing procedures and integrated them seamlessly into hospital systems, including renowned institutions such as the University of Miami, Jackson Hospital, and Baptist Hospital
- Spearheaded a successful partnership with LabCorp for the entire state of Florida, resulting in increased revenue and expanded market presence
- Managed day-to-day sales operations in East Florida, overseeing a team of sales professionals and ensuring customer satisfaction
- Applied scientific concepts and knowledge to the sales process, effectively communicating the value of the company's products and services to potential customers
- Analyzed past sales data and team performance to develop realistic sales goals, implement effective sales strategies, and increase revenue
- Penetrated competitor accounts, including University of Miami Hospital and Orlando Health, increasing their usage by 30% and over 50%, respectively
- Collaborated closely with over 20 urologists in the Orlando area, such as Orlando Urology Associates, Orlando Health Winter Garden, Orlando Health Medical Group, and Orlando Health Metro West
- Achieved sales goals and service targets by cultivating and securing new customer relationships and consistently delivering exceptional customer service.
Urology/GYN Sales Executive
Karl Storz Endoscopy
01.2016 - 11.2020
- Managed the end-to-end sales process, targeting hospitals and collaborating with Integrated Delivery Networks (IDNs) to facilitate the successful implementation of contractual agreements for the procurement of Karl Storz medical devices
- Trained and mentored new hires in the field, providing them with the necessary skills and knowledge to excel in their roles
- Developed and implemented comprehensive training modules for new hires, ensuring that they received a thorough understanding of company policies, procedures, and best practices
- Led a team of new territory executives within a given geography, providing guidance and support to ensure that they met their sales targets and exceeded customer expectations
- Demonstrated strong leadership skills by effectively managing and motivating a team of professionals, fostering a positive and productive work environment
- Built a $2.1M pipeline for capital equipment business within competitive geographies during the first year, demonstrating a high level of strategic planning and execution
- Increased transactional repair throughout the territory by 30%, resulting in generating $210k annually in revenue
- Increased contractual repair by 20%, generating $360k in annual revenue, demonstrating effective contract management skills
- Consistently achieved assigned quotas, delivering strong sales results and driving revenue growth.
Junior Sales Executive
Karl Storz Endoscopy
04.2015 - 12.2016
- Spearheaded the development of the southern end of the territory, demonstrating strong leadership skills and the ability to build and maintain successful relationships with customers
- Led the go-to-market sales strategy and pipeline development, effectively identifying and targeting potential customers and delivering successful results
- Implemented the growth strategy for video upgrades, resulting in $900k in sales, and Laparoscopic instrumentation (clickline), resulting in $300k in sales, demonstrating a strong track record of driving revenue growth.
Education
Bachelor of Science - Biology
University of Mount Olive
Mount Olive, NC05.2013
Associate of Science - Exercise Science
University of Mount Olive
Mount Olive, NC05.2013
Skills
- Territory Expansion
- Revenue Growth
- Market Penetration
- Lab Service Agreements (LSA)
- Business Volume Increase
- Partnership Strengthening
- Strategic Planning
- Relationship Building
- Diagnostic Capabilities Enhancement
- Contract Implementation
- Leadership
- Sales Strategy Development
- Customer Relationship Management
- Procedural and Surgical Support
References
- Jason Barsosky, ExoDx SE Manager, 603-732-2346
- Matt McRoberts, CEO MTM Medical, 561-628-3835
- Andre Abadin, Sports Medicine MD Washington Univ., 305-934-0456
Languages
Spanish
Proficient
C2
Portuguese
Full Professional
A1
Timeline
International Sales Director
GeneDX
03.2024 - Current
Regional Account Executive
GeneDx
11.2022 - Current
Sales Executive-Florida
East ExosomeDx-Bio Techne
11.2020 - 10.2022
Urology/GYN Sales Executive
Karl Storz Endoscopy
01.2016 - 11.2020
Junior Sales Executive
Karl Storz Endoscopy
04.2015 - 12.2016
Associate of Science - Exercise Science
University of Mount Olive
Bachelor of Science - Biology
University of Mount Olive
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