ALINA CAMACHO COLÓN
San Juan
Summary
Dedicated, highly motivated and results driven Communication Specialist and Event Manager with specialization to Senior level Administration assistance of over 12+ years of experience in the Entertainment industry. Quick-learner and team player with effective organization skills and communication to all level personnel. Expert in logistics planning, expense tracking and schedule coordination.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Admissions Counselor
Bay Path University
10.2022 - Current
- Explained institution's fee structure, amenities and Graduate courses offered to prospective students by cold calling and electronic contact of an average of 500 leads from Puerto Rico, the mainland and Latin America per Academic term (Trimester).
- Recruit an average of 50 new students for each academic term (Trimester).
- Plan and execute the Institution participation in Colleges fairs and Industry Conventions to promote the programs to recollect leads.
- Reviewed admissions applications and evaluated student credentials to get applicants accepted.
- Advised students on educational, career and social opportunities.
- Assisted students in exploring and selecting career paths.
- Plan and execute on site and virtual New Student Orientations at each Academic Term of an attendance of 100ppl.
- Support the Admissions Director with all the daily department needs, such as, weekly calendar, correspondence, promotional items inventory and office management of 1 personnel during absence.
Event Coordinator
Caparra Country Club
02.2021 - 05.2022
- Coordinated schedules and timelines for venue members events and private clients from 20 - 1,000 attendees.
- Monthly plan and execute 10+ events with direct contact to vendors, Gastronomic and Engineering venue personnel.
- Trained and supervised event staff of 20+ to set up, execute and tear down the event.
- Prepare detailed post event reports with the proper documentation and pictures.
- Evaluated existing venue operation plans, processes and services to identify opportunities for improvement.
- Identify upselling opportunities during the event from a minimum of $100 and up per event.
Event Manager
ASM Global/ Puerto Rico Convention Center
01.2015 - 01.2020
- Led the planning and execution of a monthly average of 20+ large-scale events including conventions, corporate meetings, weddings, and musical performances, of up to 25,000 attendees.
- Fostered strong client relationships, ensuring all event requirements were met and exceeding expectations.
- Acted as the primary liaison between clients and venue, managing all communications and addressing client needs in real-time.
- Collaborated with the sales team to pre plan, execute and create upselling opportunities during the event with a minimum of $250 and up per event.
- Coordinated logistics, vendors, and event schedules to ensure flawless event execution following venues policies.
- Supervise venue personnel of 20+ which participate in the set up, during the event and tear down.
- Prepare post event analysis in written and as a post-con meeting with client to provide recommendations for future event execution.
Event Coordinator
SMG PR II / Puerto Rico Convention Center
01.2013 - 01.2015
- Coordinated and execute a monthly average of 12+ events at the venue of up to 1,000 attendees, including conventions, corporate meetings, and weddings.
- Worked closely with clients to understand their needs and ensure the smooth execution of events in compliance with venue policies.
- Act as a main liaison of the client and the venue personnel.
- Supervise venue personnel staff of 20+ which work during the set up, event and tear down.
- Managed vendor relations, event budgets, and timelines, ensuring adherence to quality standards.
- Supported the sales team with the event pre planning and assist with upselling strategies during the event with a minimum of $250 and up per event.
- Prepare post event analysis for the venue and provide improvements suggestions, as written and in a post-con meeting.
Marketing Coordinator
RN Group, Inc.
01.2011 - 01.2013
- Plan and execute promotional events for Oracle Caribbean in Puerto Rico, Jamaica and Trinidad & Tobago.
- Managed promotional equipment inventory.
- Developed and maintained relationships with vendors, ensuring event needs were met and objectives achieved.
- Supervised promotional staff, plan work schedules and payroll management.
- Provided detailed post-event reports, analyzing performance and providing recommendations for future events.
Administrative Assistant
Great Productions, Inc.
02.2009 - 02.2011
- Answered calls, delivering messages to staff and coordinate President's agenda.
- Maintained office supplies inventory.
- Created and maintained detailed administrative processes and procedures to drive efficiency and accuracy.
- Managed filing system, entered data and completed other clerical tasks.
- Interacted with vendors, contractors and professional services personnel.
- Built and maintained excellent customer relationships through timely response to inquiries and going above and beyond to accommodate unusual requests.
- Managed phone and email correspondence.
- Supported company leaders by managing budgets, scheduling appointments and organizing itinerary.
- Plan and execute events for clients as San Patricio Plaza Shopping Center and Puerto Rico Diabetes Association.
Wardrobe Stylist
WJAN-CD - America TEVE
02.2008 - 02.2010
- Responsible to create and maintain Talent wardrobe sponsorship opportunities
- In charge of the Wardrobe & Makeup departments buying budget
- Adjusted clothing once model was dressed, making sure all garments fit properly and looked perfect.
- Strengthened communication skills through regular interactions with others.
- Managed time efficiently in order to complete all tasks within deadlines.
- Collaborated with hair and makeup departments to align looks with specific image plans during events.
- Maintained positive, professional attitude during long shoots and when dealing with difficult people.
Education
Bachelor of Arts - General Communications, Public Relations Minor
University of The Sacred Heart
San Juan, PR01.2006
Skills
- Executive Support & Administration
- Client Relationship Management
- Budget Planning & Management
- Marketing & Promotions
- Public Speaking & Writing
- MS Office Suite & Internet Research
- Sales team assistance
- Team leadership and supervision
- Vendor and contract negotiations
- Transportation and logistics coordination
- Budgeting, event billing and finance
- Deadline management
- Crisis management
- Catering management
- Managing events start to finish
- Schedule management
- Menu planning
- Sales and promotion
- Event staff management
- Guest relations
- Supplier relations
- Team mentorship
- Client meetings
- Podcast producing and hosting
Languages
Spanish
Native language
English
Upper intermediate
B2
Spanish
Proficient
C2
Certification
Small Business Administration (2010) - Preparation of a Business plan Certification
Small Business Administration (2010) - Entrepreneur Leadership Certification
Puerto Rico Tourism Company (2014) - High Quality services
Center for Puerto Rico Sila M. Calderon (2019)- Entrepreneur Business Women's Program Certification
Puerto Rico Tourism Company (2022) - Managing of clients with difficult behavior
Accomplishments
Achieved Employee of the month recognition during terms April, September 2017 and July 2019 at AEG/ Puerto Rico Convention Center.
Timeline
Admissions Counselor
Bay Path University
10.2022 - Current
Event Coordinator
Caparra Country Club
02.2021 - 05.2022
Event Manager
ASM Global/ Puerto Rico Convention Center
01.2015 - 01.2020
Event Coordinator
SMG PR II / Puerto Rico Convention Center
01.2013 - 01.2015
Marketing Coordinator
RN Group, Inc.
01.2011 - 01.2013
Administrative Assistant
Great Productions, Inc.
02.2009 - 02.2011
Wardrobe Stylist
WJAN-CD - America TEVE
02.2008 - 02.2010
Bachelor of Arts - General Communications, Public Relations Minor
University of The Sacred Heart
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