Summary
Overview
Work History
Education
Skills
Timeline
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Ariana Rosario

Summary

Concierge and operations expert with 5+ years of experience managing high-end client services and travel logistics. Founder of a successful concierge firm, with a strong focus on vendor coordination and personalized service. Also experienced in cruise turnaround operations and shore excursions for luxury cruise lines. Bilingual and trusted for delivering results that exceed guest expectations and elevate service standards.

Overview

9
9
years of professional experience

Work History

Guest Ambassador

Travel Services Inc.
10.2023 - 03.2025
  • Supported turnaround operations for luxury cruise lines such as Viking and Silversea, managing key logistics across airport and pier environments.
  • Proactively supported guest logistics from arrival through embarkation, including coordinating airport meet-and-greet services, managing documentation, and resolving issues such as flight delays or lost luggage — responsibilities undertaken during an intensive evaluation for a leadership role.
  • Collaborated with shore excursion teams and ground operators to ensure timely execution of local tours, including guest dispatch, transportation, and on-site logistics.
  • Proactively supported the creation of detailed OPSKEDS and used tools like Nowsta and Flyfo to manage staffing, schedules, and real-time operational adjustments.
  • Supported charter and incentive group logistics, ensuring service consistency, communication alignment, and guest satisfaction.
  • Demonstrated strong operational leadership and was formally considered for promotion to Team Leader, recognizing contributions made beyond assigned responsibilities.

President & Chief Operating Officer

Simpli Assist LLC
01.2020 - 01.2025
  • Overseeing company-wide strategic planning and business growth, ensuring service expansion and operational scalability.
  • Develop and implement company-wide policies and systems, optimizing efficiency across all service areas.
  • Manage financial performance, including budgeting, cost control, and revenue strategies to ensure profitability.
  • Lead team development, fostering leadership and training initiatives to enhance workforce performance.
  • Spearhead process automation and technology integration, improving service delivery and client experience.
  • Establish partnerships and negotiations, securing key vendors and business opportunities.
  • Provide high-level problem-solving and crisis management, ensuring smooth operations and business continuity.
  • Orchestrated company-wide initiatives that led to a 25% increase in operational efficiency by aligning cross-departmental objectives and streamlining communication strategies.

Director of Operations

Wolbert Holdings, LLC
08.2018 - 01.2020
  • Managed day-to-day operations of the company, ensuring seamless execution of business functions and internal processes.
  • Oversaw vendor relations, contract management, and resource allocation, ensuring efficiency in operational logistics.
  • Led the development of standard operating procedures (SOPs) to improve workflows and maintain compliance.
  • Supervised business ventures and investments, monitoring performance and ensuring alignment with company goals.
  • Provided high-level executive support, including scheduling, travel coordination, and administrative oversight.
  • Managed special projects and operational challenges, implementing solutions to improve productivity.
  • Enhanced cross-departmental collaboration by implementing a centralized communication platform, increasing team efficiency by 25% and streamlining project management processes.

Personal Assistant to the Chief Executive Officer

Wolbert Holdings, LLC
08.2016 - 08.2018
  • Provided direct support to the CEO, managing a high volume of calendar scheduling, international travel coordination, and confidential communications.
  • Handled personal and professional logistics with discretion, including household vendor management, family itinerary planning, and private event coordination.
  • Acted as liaison between the executive and internal departments, facilitating clear communication and timely follow-up on strategic priorities.
  • Supported early operational efforts during business development stages, contributing to administrative systems and organizational infrastructure.
  • Streamlined executive workflows, introducing tools and systems that reduced scheduling conflicts and improved daily efficiency.
  • Managed sensitive documents and legal correspondence with a high degree of confidentiality and accuracy.

Education

Master's in Business Administration - Management

Ana G. Mendez University
Florida
01-2027

Bachelor of Science - Biomedical Science, Minor in Chemistry

Inter American University
San Juan
01.2016

Skills

  • Conflict Resolution
  • OPSKED Creation
  • Excellent Communication Skills
  • Nowsta / Flyfo
  • Incident Resolution
  • Airport/Hotel/Pier Coordination
  • Troubleshooting
  • Service and Support
  • Strong Work Ethic
  • Great Attention to Detail
  • Fully Bilingual
  • Service and Support
  • Strong Work Ethic
  • Great Attention to Detail
  • Coordination of events
  • Fully Bilingual
  • Service and Support
  • Strong Work Ethic
  • Great Attention to Detail
  • Coordination of events
  • Fully Bilingual

Timeline

Guest Ambassador

Travel Services Inc.
10.2023 - 03.2025

President & Chief Operating Officer

Simpli Assist LLC
01.2020 - 01.2025

Director of Operations

Wolbert Holdings, LLC
08.2018 - 01.2020

Personal Assistant to the Chief Executive Officer

Wolbert Holdings, LLC
08.2016 - 08.2018

Master's in Business Administration - Management

Ana G. Mendez University

Bachelor of Science - Biomedical Science, Minor in Chemistry

Inter American University
Ariana Rosario