Daisha M. Arroyo Smith
Guaynabo
Summary
Bilingual communications and fashion professional with extensive experience in bridal styling, event planning, customer service, and operations management. Skilled at client consultation, sales, and team leadership, with a proven ability to deliver exceptional customer experiences while meeting business goals. Adept at coordinating complex events, managing alterations, and fostering strong client relationships.
Overview
19
19
years of professional experience
Work History
Bridal Stylist / Sales Consultant, Keyholder, Sewing Department Supervisor
D’Royal Bride
09.2018 - Current
- Conduct personalized client consultations, helping brides and families define vision, style, and budget.
- Guide clients in attire selection and styling of gowns, bridesmaid dresses, and accessories.
- Manage fittings and alterations, supervising a team of 6 seamstresses to ensure timely results.
- Provide hands-on sewing and hand-finishing support for alterations.
- Oversee sales transactions, payment processing, and client record-keeping.
- Consistently achieve or exceed sales goals.
- Maintain showroom presentation and manage inventory levels.
Household CEO
Rosa Smith Household
01.2011 - Current
- Directed daily household operations including scheduling, logistics, transportation, and budgeting.
- Supported children’s developmental milestones through structured activities and educational play.
- Coordinated education curriculum, created flashcards, and managed extracurricular activities.
- Oversaw all systems and procedures including laundry, shopping, and cleaning.
Wedding & Event Planner
Events by Dai
01.2010 - 01.2013
- Coordinated weddings and special events, managing vendors, clients, and venue staff.
- Designed decorations and collaborated with vendors for custom events.
- Managed strict event timelines, itineraries, and client communications.
Merchandise Specialist
J.Crew Mock Store
01.2008 - 01.2010
- Provided associates with in-depth product knowledge to better assist customers.
- Designed window displays, signage, and visual marketing setups.
- Maintained accurate inventory of merchandise and prepared weekly sales reports.
Customer Service Representative
J.Crew
01.2007 - 01.2008
- Delivered high-quality customer service over the phone with enthusiasm and professionalism.
- Solved customer problems and increased sales through upselling strategies.
Education
Bachelor of Science - Communication Studies, Public Relations & Advertising, Fashion Merchandise
Liberty University
Lynchburg, VA01.2010
Skills
- Bilingual: Fluent in English and Spanish
- Event planning, bridal styling, and fashion merchandising
- Client consultation and sales strategies
- Sewing, alterations, and garment finishing
- Microsoft Office Suite (Word, Excel, Access, Outlook, Publisher)
- Strong interpersonal and communication skills
- Operations management and team leadership
Awards
Fashion Show Coordinator, Shakaina Ministries (2007), University Spanish Club Secretary, S.A.L.S.A (2005 – 2007), Premio Belleza con Proposito de Wilnelia Merced, Miss Mundo Puerto Rico (2004)
Timeline
Bridal Stylist / Sales Consultant, Keyholder, Sewing Department Supervisor
D’Royal Bride
09.2018 - Current
Household CEO
Rosa Smith Household
01.2011 - Current
Wedding & Event Planner
Events by Dai
01.2010 - 01.2013
Merchandise Specialist
J.Crew Mock Store
01.2008 - 01.2010
Customer Service Representative
J.Crew
01.2007 - 01.2008
Bachelor of Science - Communication Studies, Public Relations & Advertising, Fashion Merchandise
Liberty University