Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic
Gabriel González Sánchez

Gabriel González Sánchez

Aguada

Summary

Marketing graduate with a strong business background and experience executing social media strategies across all social platforms. Demonstrated practical time management skills and strong team collaboration. I am looking for a position where I can apply my knowledge and skills for continuous improvement. I have experience in sales, image development, company culture and customer service. It is in my interest to meet company goals, learn their culture, and work in a way that contributes to team success through hard work, attention to detail, excellent organizational skills, and a clear understanding of marketing. I am currently taking a master's degree in public relations and integrated communication, I decided to prepare myself in this profession because I have a high interest in the world of communications and I want to be able to pursue a career as a public relations officer in the future.

Overview

7
7
years of professional experience

Work History

Public Relations Assistant

Century 21
Kissimmee FL, Orlando
05.2023 - 03.2024
  • Managed daily administrative tasks related to public relations operations including scheduling meetings and phone calls.
  • Researched, wrote, edited and distributed press releases to targeted media outlets.
  • Worked closely with advertising team members to ensure consistent messaging across all channels.
  • Maintained relationships with clients, journalists, bloggers and influencers on behalf of the organization.
  • Created content for social media accounts including posts, photos and videos.

Bank Officer

Programa de Gobierno de P.R. Juvempleo
Humacao
10.2022 - 04.2023
  • Applied banking knowledge and credit union programs to boost after-market product sales.
  • Cashed checks and paid out money after verifying correct signatures.
  • Used credit reports to determine credit worthiness of potential applicants.
  • Assisted members in managing online services and achieving daily banking needs.
  • Created friendly connections and developed rapport with customers by providing outstanding, personalized service.
  • Assisted customers in person and via telephone to reorder checks and provide bank statements and account balances.
  • Opened customer accounts by recording account information into job-related software.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Updated databases with new and modified customer data.

PT Brand Ambassador

Ralph Lauren
San Juan
09.2021 - 07.2022
  • Completed daily recovery tasks to keep areas clean and neat for maximum productivity.
  • Helped customers find specific products, answered questions and offered product advice.
  • Promoted positive company image through superior customer service experiences.
  • Maintained consistent visual merchandising standards to highlight product features, attract customers and boost sales.
  • Built relationships and personalized future client development opportunities by collecting customer data.
  • Met and exceeded goals for high-volume personal sales through clientele development and product knowledge.
  • Increased client profits by establishing strong brand representation through face-to-face marketing.
  • Used social media monitoring platform to view conversations about brands and respond to inquiries.

Customer service

Crush Juice Bar
Humacao
01.2021 - 05.2021
  • Carried out complete opening, closing and shift change duties to keep restaurant working efficiently and teams ready to meet customer needs
  • Product preparation
  • Unpack and organize merchandise.

Marketing Representative

Tropigas De Puerto Rico Inc
Quebradillas
03.2020 - 12.2020
  • Contacted individuals and businesses to devise cooperative promotions.
  • Planned and organized promotional events to expand brand recognition and customers.
  • Devised corporate marketing messaging and advertising campaign strategies.
  • Executed successful product introductions by coordinating actions with social media, public relations and other internal teams.
  • Measured marketing, advertising and communications program performance and developed strategy.
  • Developed innovative product solutions grounded in clear understanding of customer needs.
  • Measured and evaluated customer and employee satisfaction to identify areas in need of improvement.
  • Researched consumer opinions and marketing strategies in collaboration with marketing team personnel.

Management and Sales Representative

The La Isla Production Company, Aguada
02.2017 - 11.2019
  • Established beneficial professional networks and partnerships to gain insight and campaign support resulting in long-term business relationships
  • Broadened territories and negotiated successful contracts by seeking out new clients and utilizing leadership skills
  • Increased customer engagement through social media
  • Set clearly defined goals to drive major business initiatives, including increased customer retention, sales, online presence, brand awareness and website or social media traffic
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals
  • Supported current production needs by moving items between equipment, conveyors and staging areas.

Public Relations Assistant

Proposal for a communication plan for the climate change association
  • Identified trends, key group interests and concerns to provide advice on business decisions for clients.
  • Conducted market and public opinion research to determine potential for service's success.
  • Authored press releases and communications materials to share vital information and promote intended message.
  • Improved operations by working with team members and customers to find workable solutions.
  • Defined strategies and created plan to achieve ambitious operational objectives.

Education

BBA - Marketing

Universidad De Puerto Rico Recinto De Aguadilla
05.2020

MBA - Public Relations And Organizational Communication

Sagrado Corazón
San Juan, P.R.
06.2023

Skills

  • Team Development
  • Sales
  • Excellent Verbal and Written Communication
  • Self-Motivated
  • Creative
  • Good at Market Research and Trends
  • Content Creator
  • Social Media Marketing,
  • Strategy and Campaign
  • Marketing and Advertising
  • Strategy Development
  • Brand messaging
  • Speech Writing
  • Web Content Creation
  • Excellent critical and analytical thinking skills
  • Problem Solving
  • Media Communications
  • Social Media Monitoring
  • Editorial Calendars
  • Digital Communications
  • Microsoft Office
  • Creative Strategies
  • Public Relations
  • Script Writing
  • Background Research
  • Data Analytics
  • Public and Media Relations
  • Creative Writing
  • Negotiation Tactics
  • Decision-making and problem solving skills
  • Advanced knowledge and experience in customer service
  • Computer Skills
  • Relationship Building
  • Public Relations Strategies
  • Schedule Coordination
  • Media Kits
  • Writing Releases
  • Communications Strategies

Languages

Spanish
First Language
English
Intermediate (B1)
B1

Timeline

Public Relations Assistant

Century 21
05.2023 - 03.2024

Bank Officer

Programa de Gobierno de P.R. Juvempleo
10.2022 - 04.2023

PT Brand Ambassador

Ralph Lauren
09.2021 - 07.2022

Customer service

Crush Juice Bar
01.2021 - 05.2021

Marketing Representative

Tropigas De Puerto Rico Inc
03.2020 - 12.2020

Management and Sales Representative

The La Isla Production Company, Aguada
02.2017 - 11.2019

Public Relations Assistant

Proposal for a communication plan for the climate change association

BBA - Marketing

Universidad De Puerto Rico Recinto De Aguadilla

MBA - Public Relations And Organizational Communication

Sagrado Corazón
Gabriel González Sánchez