Gonzalo Rodriguez Esteves
Caguas
Summary
Fast track achiever in sales and marketing with over 20 years of experience in consumer goods, hardware products, industrial equipment and Food products and services. Recognized as a result-oriented Account Manager with successful track record managing major accounts and wholesalers. Key successes in developing new business while increasing market share. Proven leadership, thinking & problem solving, organizational and communication skills. Bilingual, Spanish and English
Overview
34
34
years of professional experience
Work History
Business Development Manager
SCP - Pool Corp
10.2021 - Current
- Planned daily inventory, store displays and increasing shelf and promotional efforts.
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Generated new business with marketing initiatives and strategic plans.
- Represented company and promoted products at conferences and industry events.
- Managed a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Kept meticulous client notes and updated account information in company databases.
- Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
- Optimized operational processes for cost savings, analyzing existing procedures and implementing improvements.
- Implemented CRM tools to better track sales opportunities and customer interactions.
- Developed and maintained strategic partnerships to provide added value to clients and increase competitive advantage.
- Strengthened client relationships, conducting regular follow-up meetings to ensure satisfaction and uncover additional needs.
- Managed accounts to retain existing relationships and grow share of business.
Account Manager
Shively Supply
01.2018 - 10.2021
- Responsible of the Industrial and commercial sales and Services accounts in P.R
- Attained or exceeded the company goals for each period
- In charge of the developing and executing sales and promotional strategies for the account in charge
- Use sales force program
- Planning, forecasting, negotiation and presentation to new and existing customers
- Identify business opportunities.
Sales Manager
NIDO GROUP - TOA BAJA, P.R.
01.2011 - 01.2018
- Achieved a revenue growth of a consistent 9% average per year from 20011 to 2014 period
- Develop and planned new strategies to grow sales
- Establish the initiative "Tailored to your Needs" for a Customer Base of over 1000 Customers across the Island
- Reach the sales goal during the last years
- Supervised a staff of 15 salespersons covering Wholesalers, Hardware Stores, Government and Cash sales accounts
- Established "Quarterly Best Award" per Region
- Result shows incremental sales and improvement in On Time Delivery from 63% to 89%
- Established "Quarterly A/R Award" achieving an all time record of 70 days outstanding on average in Region I and IV first time ever, vs 90 and 97, respectively
- New Product training and development review processes
- Built a large, loyal client base through personal attention, quality service and consistent follow through
- Work directly with the president and controler to asist in the reach to the corporate goals
- Created a balance between people contribution and satisfaction
- Result shows a consistent positive trend of 85%, 91% and 97% for 2012, 2013 and 2014, respectively.
Account Manager
ITW Hobart - Guaynabo, PR
01.2006 - 01.2011
- Responsible of the acquisition of potential customer in the food services segment
- Create a portfolio of customer around Puerto Rico
- Strategy planner
- Develop sales training and seminars to customers
- Develop sales and marketing strategies.
Channel Manager
BLACK & DECKER - CAGUAS, P.R
01.1996 - 01.2006
- Identified and successfully acquired 3 National Accounts
- Field marketing introduction and development in Puerto Rico of DEWALT Top line
- 25% Sales Increase in 2002 of Major accounts
- Keep and develop store displays Increased the market share in all the account
- Supervised a group of merchandisers
- Attained or exceeded goal in each period
- Product and Customer Service Manager Managed P&L for the electro domestics products
- Administered budgets, distribution, purchasing, inventory rotation, marketing and promotion
- Worked in direct correlation with the sales department, providing assistance and training on products and strategies.
Assistant Manager/Buyer
EMPRESAS MASSO - CAGUAS, P.R., US
01.1991 - 01.1996
Education
BBA in Economy and Management -
UNIVERSITY OF PUERTO RICO - CAYEY
MBA in Marketing -
INTERAMERICAN UNIVERSITY
09.2024
Skills
- NetSuite
- Industrial Equipment Experience
- Forecasting
- Profit & Loss
- Procurement
- Account Management
- B2B
- Sales Management
- Purchasing
- Salesforce
- SAP
- Business Development
- Cold Calling
- CRM Software
Additional Information
SKILLS: Computer knowledge (Windows, Excel, Microsoft Word, Power Point, Internet Explorer, SAP, NetSuite). Organized, responsible, and creative. Excellent interpersonal and relationship building skills. Team-worker, self-motivated.
Personal Information
- Willing To Relocate: Anywhere
- Title: Account Manager
Timeline
Business Development Manager
SCP - Pool Corp
10.2021 - Current
Account Manager
Shively Supply
01.2018 - 10.2021
Sales Manager
NIDO GROUP - TOA BAJA, P.R.
01.2011 - 01.2018
Account Manager
ITW Hobart - Guaynabo, PR
01.2006 - 01.2011
Channel Manager
BLACK & DECKER - CAGUAS, P.R
01.1996 - 01.2006
Assistant Manager/Buyer
EMPRESAS MASSO - CAGUAS, P.R., US
01.1991 - 01.1996
BBA in Economy and Management -
UNIVERSITY OF PUERTO RICO - CAYEY
MBA in Marketing -
INTERAMERICAN UNIVERSITY
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