Gustavo Miranda Merced

Self-driven Marketing graduate with real-world exposure to brand planning, digital campaigns, event coordination, and audience engagement through internships at top companies like PepsiCo, Warren del Caribe, and GFR Media. Skilled in blending data-driven insights with creative execution to power effective marketing efforts across e-commerce, media, and consumer goods. Eager to contribute to dynamic teams focused on brand growth, promotional strategy, and digital content execution. Now looking to grow in roles where administrative marketing support, brand coordination, and collaborative teamwork drive real business impact—especially in environments where precision, organization, and brand alignment are key.

• Led the Sales and Marketing Executives (SME) University Chapter at Ana G Méndez University, Cupey Campus, during the 2024–2025 academic year, overseeing all strategic, academic, and networking initiatives.
• Developed and executed a yearly action plan aligned with marketing trends, increasing student engagement and participation by 30%.
• Organized professional panels, workshops, and keynote talks with marketing industry leaders to enhance member development and career readiness.
• Managed and coordinated a student leadership team, delegating responsibilities and ensuring the successful execution of all chapter activities.
• Secured partnerships with external companies and organizations to support events and provide networking opportunities for student members.
• Represented the chapter at national SME events, raising the profile and visibility of the Cupey campus within the broader organization.
• Fostered a culture of innovation, leadership, and professionalism, resulting in a 25% increase in active chapter membership.