Timeline
Work History
Overview
Education
Skills
Summary
Hi, I’m

Michael Martucci

SEO Lead
Caguas
Michael Martucci

Timeline

SEO Lead

Bold llc
11.2020 - Current

Duke University

Certificate from Digital Marketing

SUNY Albany

Master of Science from Counseling Psychology

SUNY Oswego

Bachelor of Arts from Psychology

Work History

Bold llc
Guaynabo, PR

SEO Lead
11.2020 - Current

Job overview

  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
  • Researched and analyzed competitor website and advertising links to gain insight into new strategies.
  • Researched and implemented search engine optimization recommendations in accordance with development methodology.

Overview

2
years of professional experience

Education

Duke University
Durham, NC

Certificate from Digital Marketing

SUNY Albany
Albany, NY

Master of Science from Counseling Psychology

SUNY Oswego
Oswego, NY

Bachelor of Arts from Psychology

Skills

  • Visitor Behavior Tracking
  • Profiling User Intent
  • Campaign Launch and LifeCycle Management
  • Business Needs Analysis
  • Overseeing Keyword Placement
  • A/B and Multivariate Testing
  • Search Tracking and Reporting

Summary

  • Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
Michael MartucciSEO Lead