Summary
Overview
Work History
Education
Skills
Languages
Quote
Work Availability
Work Preference
Accomplishments
Affiliations
Additional Information
Software
Certification
Interests
Timeline
Hi, I’m

Michael Martucci

SEO Manager
Caguas,PR
Michael Martucci

Summary

Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.

Overview

13
years of professional experience
3
Languages

Work History

Bold llc

SEO Manager
10.2024 - Current

Job overview

  • Managed cross-functional teams for successful SEO projects, resulting in increased organic search visibility.
  • Educated internal teams on the importance of SEO best practices, fostering a culture of collaboration towards shared goals.
  • Coordinated with web developers to ensure optimal site architecture from an SEO perspective, resulting in faster load times and improved crawlability.
  • Analyzed competitors'' strategies and adapted best practices for a competitive edge in organic search results.

Bold LLC
Guaynabo, PR

SEO Lead
09.2022 - 01.2024

Job overview

  • Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
  • Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
  • Executed tests, collected and analyzed resulting data and identified trends and insights to achieve maximum ROI in paid search campaigns.

BOLD
Guaynabo

Senior SEO Associate
11.2020 - 09.2022

Job overview

  • Conducted extensive keyword research and implemented page-focused and site-wide optimizations.
  • Performed technical audits and assisted with removal of technical blockers.
  • Closely monitored user behavior using Google Analytics to improve conversion rate
  • Provided mobile optimization and conversion optimization recommendations.
  • Coordinated A/B testing to ensure optimizations with a proven track record are implemented.

Red Ventures
San Juan

Outreach Specialist
03.2020 - 06.2020

Job overview

  • Participated in brainstorms to conceptualize unique content topics that drive relevant connections between digital brands and consumers.
  • Collaborated with Editorial and Technical SEO teams to prioritize areas of opportunity.
  • Clearly outlined content needs for writers, graphic designers, and other creative stakeholders.
  • Conducted research to identify and qualify potential back link opportunities.

BBVA USA
Caguas

Social Media Analyst
03.2015 - 03.2020

Job overview

  • Engaged with customers on Facebook, Twitter, Instagram and YouTube via Sprinklr (a unified customer experience management platform) to answer questions, build community, and coordinate problem resolution.

BBVA USA
Caguas

Problem Resolution Specialist
07.2014 - 03.2015

Job overview

  • Resolved escalated customer concerns submitted by Team Leads, Supervisors, and Social Media by networking with a variety of executive and back-office personnel.

BBVA USA
Caguas

Senior Specialty Services Representative
06.2012 - 07.2014

Job overview

Education

Duke University

Certificate from Digital Media And Marketing

University Overview

State University of New York At Albany
Albany, NY

Master of Science from Educational And Counseling Psychology

University Overview

State University of New York At Oswego
Oswego, NY

Bachelor of Arts from Psychology

University Overview

Skills

  • Data Analytics
  • Competitor Analysis
  • WordPress
  • Keyword Research
  • Content Development
  • SEO Strategies
  • Time Management

Languages

English
Native or Bilingual
Spanish
Native or Bilingual

Quote

I, a universe of atoms, an atom in the universe.
Richard Feynman
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full Time

Location Preference

Remote

Important To Me

Work-life balanceCareer advancementHealthcare benefitsPaid time offFlexible work hoursWork from home option

Accomplishments

Accomplishments

Improved New Visits and Conversions by 10% YoY for Q1 2024

Affiliations

Affiliations
  • GESP

Additional Information

Additional Information

Proud papa of an awesome teen and a cantankerous Boston Terrier

Software

GIMP

ChatGPT

Certification

Google Analytics 4 Certification

Interests

Photography

Sports Card Collecting

Baseball

Timeline

SEO Manager
Bold llc
10.2024 - Current
SEO Lead
Bold LLC
09.2022 - 01.2024
Senior SEO Associate
BOLD
11.2020 - 09.2022
Outreach Specialist
Red Ventures
03.2020 - 06.2020
Social Media Analyst
BBVA USA
03.2015 - 03.2020
Problem Resolution Specialist
BBVA USA
07.2014 - 03.2015
Senior Specialty Services Representative
BBVA USA
06.2012 - 07.2014
Duke University
Certificate from Digital Media And Marketing
State University of New York At Albany
Master of Science from Educational And Counseling Psychology
State University of New York At Oswego
Bachelor of Arts from Psychology

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Michael MartucciSEO Manager