NATALIA S. BILLOCH FLORES
San Juan
Summary
Marketing professional with a Master's in Digital Marketing and experience in campaign management, CRM, marketing analytics, and content creation. Skilled in Salesforce, Google Analytics, Shopify, and multi-channel marketing with a data-driven approach to supporting business growth.
Overview
1
1
Certification
3
3
years of professional experience
Work History
Marketing Coordinator
Rimco Cat LLC
San Juan
03.2024 - 07.2026
- Executed integrated marketing campaigns across digital and traditional channels to enhance brand visibility and generate leads.
- Developed email campaigns, social media content, graphics, landing pages, and videos.
- Managed 1,000+ sales and marketing leads in Salesforce, developing KPI dashboards and performance reports to inform leadership decisions.
- Analyzed campaign performance using Google Analytics and Salesforce to identify trends and refine marketing strategies.
- Oversaw company Shopify store by managing product updates, website content, and promotional campaigns.
- Contributed to annual marketing plan by supporting campaign strategy, coordinating projects, and executing initiatives.
- Planned and executed trade shows, sponsorships, and corporate events while managing vendor relationships.
- Collected and analyzed customer feedback through surveys to identify enhancement opportunities for customer experience.
Retail Specialist
It Girl
San Juan
02.2024 - 03.2024
- Assisted customers with product inquiries and provided exceptional service.
- Managed inventory levels, restocked shelves, and organized displays.
- Created compelling social media content for Facebook and Instagram to boost store visibility.
- Opened and closed the store, ensuring security and compliance.
Lush
Seasonal Ambassador
San Juan
10.2023 - 01.2024
- Delivered exceptional customer experiences through personalized consultations and product demonstrations, consistently exceeding daily sales goals.
- Educated customers on ethical purchasing of handmade products and sustainability, fostering brand loyalty.
- Maintained inventory accuracy and merchandising standards, enhancing shopping environment for customers.
Education
Master of Science - Digital Marketing
Universidad Del Sagrado Corazon
San Juan06-2025
BBA - Marketing Management
University of Puerto Rico, Rio Piedras
San Juan06-2023
Skills
- Digital marketing
- Campaign management
- Email marketing
- Google Analytics
- Salesforce administration
- KPI development
- Customer relationship management
- Event planning
- Problem solving
- Time management
- Team collaboration
Certification
- Google Digital Marketing & E-commerce
- Ironhack Data Analytics
Timeline
Marketing Coordinator
Rimco Cat LLC
03.2024 - 07.2026
Retail Specialist
It Girl
02.2024 - 03.2024
Lush
Seasonal Ambassador
10.2023 - 01.2024
Master of Science - Digital Marketing
Universidad Del Sagrado Corazon
BBA - Marketing Management
University of Puerto Rico, Rio Piedras