Ruth Fuentes

• Drive marketing and social media strategy, creating and managing advertising campaigns to increase brand visibility, attract target audiences, and generate leads.
• Promote and sell banquet and meeting spaces, designing packages and strategies to maximize occupancy and revenue.
• Oversee a 5,000 sq. ft. meeting space for up to 300 guests, tailoring layouts and services to meet client needs.
• Coordinate with outside vendors for AV, decor, and other event services to ensure seamless execution.
• Respond to Sales Request Proposals (RFPs) with customized solutions to secure new business.
• Create and manage group room blocks for leisure, corporate, and government clients, ensuring accuracy and compliance with negotiated contracts.
• Manage airline billing for PSA, Piedmont, and Delta contracts, processing invoices and payments accurately.
• Utilize Hilton systems including R&I, OnQ, and PEP for reservations, reporting, and sales pipeline tracking.
• Conduct cold calls to generate leads, build relationships, and secure repeat business and outside sales.
• Perform detailed room inspections to uphold cleanliness, quality standards, and readiness before events or guest arrivals.
• Participate in weekly revenue and sales calls, contributing market insights and tracking progress toward goals.

• Assisted Independent and Assisted-Living Life Enrichment Directors in delivering programs that supported residents’ emotional, intellectual, physical, social, spiritual, and vocational well-being
• Completed documentation in PointClickCare (PCC) for Skilled Nursing residents, ensuring compliance with state and federal regulations
• Performed room inspections and audits for Skilled Nursing Facility residents to uphold health and safety standards
• Managed social media platforms for both levels of care, enhancing resident engagement, community awareness outside potential Residents and Family members.
• Created and distributed monthly calendars and newsletters for Independent and Assisted Living residents, ensuring timely and accurate communication
• Planned and coordinated events and activities, ensuring successful execution and high resident satisfaction
• Developed and presented monthly community presentations, fostering engagement and communication

• Managed resident documentation and filing, ensuring accurate and organized records
• Prepared and processed resident billing statements, maintaining accuracy and timely delivery
• Developed and maintained staff schedules, optimizing team efficiency and coverage
• Handled phone and conference call inquiries, providing prompt assistance and accurate information
• Addressed and resolved resident needs and concerns, ensuring high levels of satisfaction
• Trained new hires, fostering team development and ensuring a smooth onboarding process
• Proficient in Microsoft Word and Excel
• Coordinated and booked appointments for Residents and scheduled transportation
• Performed security duties, including responding to emergency calls, fall incidents, and following safety protocols

• Implemented and developed customer service training processes.
• Developed training materials for staff, improving onboarding efficiency and knowledge retention.

• Thrived in a fast-paced, high-pressure environment, consistently maintaining efficiency and productivity
• Proactively informed customers about promotions and sales, driving engagement and increasing purchases
• Collected and managed customer email information for warranties, ensuring accurate record-keeping
• Consistently achieved and exceeded weekly sales targets, demonstrating strong performance and dedication
• Met and surpassed daily, weekly, and monthly quotas, showcasing a results-driven approach

• Anticipated customer needs and delivered high-quality service to enhance their experience
• Adhered to brand standards and values, ensuring exceptional customer satisfaction

• Built rapport with repeat customers, fostering long-term loyalty to the brand.
• Developed loyal customer base by providing consistent, high-quality service.
• Managed inventory to ensure optimal stock levels, minimizing overstock and out-of-stock situations.
• Used in-store system to locate inventory and place special orders for customers.