Summary
Overview
Work History
Education
Skills
Projects
Timeline
Generic

Yandia Miñana Pérez

Carolina

Summary

Enthusiastic marketing graduate, animal rights activist, and environmental advocate with a passion for sustainable social innovation. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Clear understanding of good team work, product and service design, as well as social and environmental injustices. Strives to engage in purposeful work that aligns with ethical and moral values in order to contribute towards an eco-friendlier society and a more sustainable future worldwide.

Overview

3
3
years of professional experience

Work History

Graphic Designer

El Colectivo Colegial
Mayagüez
2020.07 - 2021.03
  • Create broad range of graphics using various design applications like Adobe Photoshop, Canva, and Procreate for daily news content.
  • Collaborate weekly with Writing and Photography team to deliver cohesive communication.

Brandtern

Bombilla Creative Agency
Oakland
2020.08 - 2020.12
  • Fast track learning to improve efficiency and productivity on daily tasks.
  • Active participation in brainstorming sessions to create communication strategies.
  • Daily meetings with organizations that are dedicated to social change.
  • Design and published 10 employee spotlight interviews for blog and newsletter.
  • Performed successfully working remotely within tight deadlines and fast-paced atmosphere.

Marketing Associate

Bicicoop
Mayagüez
2019.01 - 2020.12
  • Promote use of bicycles on campus as sustainable alternative transportation.
  • Manage social media platforms and increased following: Instagram; 30%, Twitter; 18%.
  • Design and publish website to facilitate sales and memberships increasing visibility and brand awareness.
  • Perform ongoing analysis to develop and advance future marketing strategies.

Education

BBA - Marketing

University of Puerto Rico At Mayagüez
Puerto Rico
06.2021

Skills

  • Bilingual (Spanish/English)
  • Procreate, Adobe Photoshop, Canva, Microsoft Word, Excel, & PowerPoint
  • Certified in Digital Marketing
  • Integrated Marketing Campaign
  • Website design
  • Survey development & analysis
  • Interpersonal
  • Creative
  • Analytical
  • Problem solving

Projects

Eat Vegan Initiative

2021 - PRESENT

Design and run awareness campaign to promote veganism via social media and street art, collaborating with other artists, and providing education to the public.

Greenwashing and its Impact on the Consumer Decision Process Research Project

2020

Investigate wether or not greenwashing and the knowledge of this tactic being used affected consumers' buying decisions in the University of Mayagüez students.

Value Creation Via Logistics Analysis

2019

Improvement of the logistics chain of the Occupational Safety and Environmental Health Office in the University of Puerto Rico Mayagüez Campus.

Designed a plan to improve the recycling logistics and promote recycling on campus.

Timeline

Brandtern

Bombilla Creative Agency
2020.08 - 2020.12

Graphic Designer

El Colectivo Colegial
2020.07 - 2021.03

Marketing Associate

Bicicoop
2019.01 - 2020.12

BBA - Marketing

University of Puerto Rico At Mayagüez
Yandia Miñana Pérez